Hi, I'm Esther — I Help Small Businesses Build Marketing That Actually Works.
Ever feel like your marketing budget disappears into a black hole every month?
I get it. After ten-plus years of marketing consulting for small businesses, I've seen too many owners throw money at tactics that don't deliver results.
I'm here to change that.
My Story: Over a Decade Solving Small Business Marketing
I've been doing marketing consulting for small businesses since 2014 — that's over ten years of hands-on experience with real budgets and real challenges.
I started in investor relations at a boutique private equity firm, spent three years managing marketing for food franchises, and five years building marketing teams and go-to-market strategies at small tech companies.
But through it all, I never stopped consulting for small businesses — from cookie stores to tech startups.
That decade-plus of small business focus is exactly what I bring to your business.
Why My Approach Works
Most marketing advice assumes you have big budgets and dedicated teams.
You don't. You need:
- Marketing that works when you're wearing twelve hats.
- Systems that deliver results without requiring a full marketing team.
- Creative solutions that maximize every dollar.
That's exactly what I specialize in: smart marketing systems designed for small business reality.